FORT WORTH, TX — ProAudio.com, a dealer/distributor of more than 400 professional audio, video, lighting and broadcast equipment lines, named Tim LaPrade senior account manager. LaPrade joins ProAudio.com after a 17-year career at Sound Productions.
More details form ProAudio.com (www.proaudio.com):
“I’m very excited to have Tim join our company,” says Mark Bradford, GM/VP of ProAudio.com. “Tim’s a man of integrity with an excellent work ethic and reputation within our industry. We are honored to have the opportunity to work with him.”
LaPrade joins ProAudio.com after a 17-year career at Sound Productions, where he began as a warehouse clerk. He learned product specifications and followed industry developments, eventually becoming a tenured pro audio sales account manager responsible for over 1,900 local, national and international clients. While honing his trademark consultative-selling approach, he also managed inventory and developed new ideas to streamline business operations, earning the respect of both clients and vendors.
Prior to Sound Productions, LaPrade operated his own pro audio rental and engineering company, where he built his reputation as a sought-after FOH engineer and production manager. He also spent many years in the lithography business. LaPrade holds a Bachelors of Science degree in graphic arts and lithography from Oklahoma State University.
“I’m thrilled to join the ProAudio.com sales force,” LaPrade says. “I have admired Mark Bradford and the work ProAudio.com is doing for many years now. Their focus on client-based, relationship selling has always been the basis of my sales philosophy and I hope, with my addition, we will be able to grow our base even larger, reaffirming the idea that pricing is rarely the most important part of a solid business relationship.”
Founded in 1971 as Crouse-Kimzey Company, ProAudio.com is a Fort Worth based dealer/distributor of more than 400 professional audio, video, lighting and broadcast equipment lines. Offering an online store, an experienced sales staff, and a design/build team providing systems integration and consulting services, ProAudio.com is the supplier of choice for churches, schools, broadcasters, businesses, individuals and contractors, in all 50 U.S. states and internationally.
