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Alex Soto Joins L-Acoustics for Latin America, Caribbean Market

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MARCOUSSIS, FRANCE – Alex Soto joins L-Acoustics as applications engineer to support the rental and installation markets in Latin America and the Caribbean. Working for the most high-profile sound providers in the region, Soto brings to the company experience in all areas of sound production, with global touring artists such as the Rolling Stones, Maroon 5 and many more.

More details from L-Acoustics (www.l-acoustics.com):

L-Acoustics appoints Alex Soto as applications engineer, supporting the rental and install markets in Latin America and the Caribbean. Working in close collaboration with Regional Sales Manager Tim McCall, Soto’s expertise will benefit the dynamic and growing network of partners and clients in the LATAM region.

A well-known and well-liked figure in the Latin American professional audio industry, Soto bring to L-Acoustics extensive experience in all areas of sound production and a deep knowledge of L-Acoustics’ systems. Having global experience with high-profile touring artists such as The Rolling Stones, Chayanne, Rammstein and Maroon 5, Soto is also renowned for his sound designs for festival stalwarts Hell & Heaven Metal Fest, Electric Daisy Carnival and MTV World Stage. He’s worked for and with the most prominent sound providers throughout the region and honed his L-Acoustics expertise as a consultant and trainer since 2007. Centrally based in Guadalajara, Mexico, Soto has quick and easy access to partners and clients throughout the region.

“The appointment of Alex is the greatest indication of the strength of our commitment to the Latin American and Caribbean markets,” affirms McCall. “His in-depth knowledge of and experience with L-Acoustics systems, having performed as a system tech across the region, will prove invaluable to our growing network of distributors, installers and rental partners in the region.”

“I’m pleased to join a team that is fully focused on offering systems that provide long-term value and cutting-edge innovation to its partners and clients,” adds Soto. “I look forward to providing ongoing local support and broadening L-Acoustics’ training and technical assistance programs in Spanish.”