SHANGHAI, China — Held from October 14 to 17, 2015 at the Shanghai New International Expo Centre, the 2015 Prolight + Sound Shanghai convention attracted a record number of international visitors. During the four-day show, 25,455 visitors from 80 countries and regions came to check out the latest advancements in Asia’s pro audio and lighting sectors, a 6% increase compared to last year’s show.
Contented with the result, Fiona Chiew of organizers Messe Frankfurt (Shanghai) Co, said: “I am delighted that Prolight + Sound Shanghai 2015 was a success. Judging from the positive comments from exhibitors and visitors, the industry remains optimistic about the Asian market despite the current economic situation. The visitors’ quality and their level of satisfaction with the exhibits on display highlighted that the Asian entertainment sector is gaining momentum.”
Many of the exhibitors were attracted to the strong event and entertainment markets in Asia and joined Prolight + Sound Shanghai to explore business opportunities.
Jerry Woo of Audio-Technica added, “The show provided us with the right type of buyers including musicians, recording and live mixing engineers. This is very important to us and we feel that this is the right platform for our brand and product promotion.”
A series of seminars and sessions were held during the show. One of the main highlights was the VPLT International Audio Training Course, which was well received by the audience according to one of the speakers, Christian Diehl, product manager of Riedel Communications. “The training course was overflowed with audience. A lot of interested audience stayed afterwards to look at our digital intercom system. This training course facilitates information exchange and the cross-pollination of ideas from different mind-sets across continents.”
For the first time, the show also added demo rooms. Showcasing at Phoenix Audio’s Demo Room were the first-class disco audio and sound systems from the UK audio brand Funktion One. Chris Zhang, director of Phoenix Audio felt the demo room provided a professional and enclosed environment to bring out the best performance of its products. “Many experts, buyers, contractors, system integrators and DJs specifically came to see our products. It’s a successful showcase to promote our brand.”
The show is operated by Prolight + Sound Frankfurt, Germany. The next Prolight + Sound Shanghai will be held from October 26 to 29, 2016 in Shanghai
For more information about the Shanghai show, visit: www.prolightsound-shanghai.com.
