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8,000 Companies in Europe Participate in “Night of Light” Red Alert for the Live Events Industry

FOH Staff • International News • June 23, 2020

Adam Hall Group played a key role in the event from its headquarters near Frankfurt

NEU-ANSPACH, Germany – The live events industry raised a red alert signaling an industry in distress on June 22 with more than 8,000 companies lighting their buildings up in red — not only in Germany but also in Austria, Switzerland, France, Italy, the Czech Republic, Denmark, Belgium and the Netherlands. Adam Hall Group and BigCityBeats played a key role in raising awareness and in providing the sound track.

More details from Adam Hall Group (www.adamhall.com):

A special edition of the World Club Dome streamed live from the Adam Hall Group’s Experience Center. Pictured here, Gestört aber GeiL

On 22.06.2020 the German and European event industry raised a red alert. In the “Night of Light “ more than 8,000 companies illuminated buildings in the distinctive signal color – not only in Germany but also in Austria, Switzerland, France, Italy, the Czech Republic, Denmark, Belgium and the Netherlands. The kicking soundtrack was provided by BigCityBeats from Frankfurt am Main, official streaming partner of the Night of Light, with a special edition of the world renowned World Club Dome, streamed live from the Adam Hall Group’s Experience Center at the company’s headquarters in Neu-Anspach near Frankfurt. On the fully equipped Adam Hall Auditorium Stage the top DJs Paul van Dyk, Gestört aber GeiL, Le Shuuk, Milk & Sugar and many more joined stage to support the Night of Light with a unique DJ set without audience.

Paul van Dyck helped bring the beats.

“Taking an active part in the Night of Light was a matter of course for us,” said Alexander Pietschmann, CEO of the Adam Hall Group. “This is about the survival of our industry. Furthermore, Events are not only an immense economic factor, but also have an important social function as the actual social network in this world. First In – Last Out, Without us it’ s getting dark, Red Alert – all these campaigns make it clear how crucial it is to be heard now!”

The media coverage and the livestream from 20:00 to 01:00 at night totaled around 20 million viewers. With more than 250K views after only three days, the YouTube trailer for the World Club Dome Night of Light Edition had already proven the importance of events in society.

DJ Simina Grigoriu performed as well.

“Without events, there is a huge hole in communication and interaction,” said DJ Paul van Dyk. “My source of inspiration is life itself. As an artist, I’ve had the opportunity to explore many countries and cultures and I’ve always found this to be something very positive.”

DJ Teddy-O

Dear politicians: when do we talk?

#NightOfLight2020 #WeWillGetThroughThisTogether #EventTech #ExperienceEventtech

Further Information:

www.night-of-light.de

www.worldclubdome.com/nightoflight

www.adamhall.com

www.event.tech

 

 

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