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Quick Audio Reflexes at New Patriots Fan Venue

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FOXBOROUGH, MA —NFL’s New England Patriots’ Hall at Patriot Place, adjacent to Gillette Stadium, has an array of interactive and immersive multimedia exhibits and an AV system engineered, installed and supplied by Electrosonic. The installation in the 36,000-square-foot facility, which includes sensor-triggered audio tracks, was project-managed by Gary Barnes. “The results were incredible,” he said Six JBL 3-way cinema surround speakers plus five Renkus-Heinz 8-inch wide dispersion speakers and two subwoofers help the team history in the Raytheon Theater come alive.  Four EAW programmable steered array speakers and four Renkus-Heinz subs provide audio to the Grand Hall.  All interactive audio and video kiosks are equipped with local Innovox custom speakers.

A number of exhibits feature Acroname proximity-range sensors with serial control, which trigger audio effects.  When visitors leave the elevator on the third floor and enter a tunnel, reminiscent of the tunnel in Gillette Stadium, a sensor triggers an audio track of fans  cheering as the Patriots prepare to take the field.  Other sensors trigger players’ voices in mannequins as they call a play in a huddle, launch snow-removal sounds in Snow Game, and bid the fans farewell as they leave the We Are All Patriots exhibit.  For the tunnel audio Electrosonic supplied four JBL 6.5-inch, 2-way ceiling-mounted speakers, two more wall-mounted units, and a pair of 8-inch ceiling-mounted subs.

Electrosonic also provided a 48-channel Richmond Sound Design SoundMan-Server Virtual Sound System for audio routing from the equipment room.  A scalable audio routing, playback and processing solution, SoundMan emulates and replaces traditional commercial/professional sound systems of all types and sizes.  Remotely- and locally-controllable and programmable, it’s suitable to any installation requiring the interconnection and overall control of high-quality sound.

The equipment room is also outfitted with 13 QSC amps; Shure wireless mics are used for presentations in the Raytheon Theater and Patriots’ Media Lab classroom.

“The Kraft Group, our client for the Hall at Patriots Place, is one of the finest groups I’ve ever had the pleasure to work with,” Gary Barnes said.  “They had great vision and high expectations.  And they dealt with us as if we were members of their family.”

Tony Petruzziello was Electrosonic’s salesperson for the project.  Electronic’s Jim Maddux and Carl Hartzler also played key roles, and Chris Cooper was the installation site supervisor with Phil Shaw, Brian Otis and David Boudreau also handling installation.

For more information, please visit www.electrosonic.com and www.richmondsounddesign.com.