FAIRPORT, N.Y. – Bosch Security Systems, Inc. noted that more than 4,000 customers have interacted with Bosch products on the Safe & Sound Tour. Since its debut at the ISC West Conference & Exposition in Las Vegas, the tour has traveled more than 3,500 miles to stop in 12 cities across the Western region of the U.S.
"Customers appreciate the opportunity to explore our offerings without the need to travel to a trade show. In turn, we benefit from more focused attention over a longer period. The return is higher for both the customer and for Bosch," said Jeremy Hockham, president of sales – Americas, Bosch Security Systems, Inc. "The truck also exposes customers to the breadth of our portfolio – opening up new opportunities for dealers looking to expand their solutions offerings."
Featuring HD video surveillance, access control, intrusion and fire detection, critical communications, and audio systems, the mobile product display enables dealers, distributors, specifiers, and end users to experience Bosch products designed for a wide range of markets and applications.
After stopping in Orlando during InfoComm 2011, the Safe & Sound Tour embarked on a 13-city tour of the Central region of the U.S. in July and August. After that, an additional 25 stops are planned in the East and South during the second half of 2011.
To see the Central region series of stops on the Safe & Sound Tour and to preview the interactive product demonstrations, visit www2.boschsecurity.us/safeandsound .
